
Product Description
Armed with laptops, cell phones, smartphones, and other devices, audiences have taken are taking control through “the backchannel” of conversation that is now prevalent during live presentations in conference halls, corporate meeting rooms, classrooms and even church pews. The intersection of frustrated audiences with unaware presenters can often create dramatic and public breakdowns of communication and even mob mentality. In this book, master presenter and communications expert Cliff Atkinson shows that if presenters embrace the changes and join the new conversations with audiences, are harnessed and the conversation with audiences properly handled, the outcome can be a new, more effective form of communi… More >>
The Backchannel: How Audiences are Using Twitter and Social Media and Changing Presentations Forever
